NOT Open Access | Is World Malaria Day an effective awareness campaign? An evaluation of public interest in malaria during World Malaria Day
We retrospectively analyzed the relative search interest of malaria to (1) assess the relationship between internet searches for malaria and rates of infection in 11 countries considered “high‐burden” by WHO in 2019 and to (2) determine the ability of World Malaria Day on April 25 to generate interest in the disease.